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13thStreetStationeryOfHorrorContent


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13thStreetStationeryOfHorrorContent


NBC UNIVERSAL, 13th Street "Stationery of horror"

A bloodthirsty corporate design for germany's most famous horror channel

 

THE CHALLENGE

13th Street is Germany's biggest horror TV station. Our task was to design office equipment, which orientated itself around the positioning of 13th Street as a splatter expert. 

THE IDEA

For this we designed blood-thirsty writing paper, greetings cards, CD covers, invoices and envelopes, which will scare you stiff.

THE IMPLEMENTATION

As representatives of horror, we chose zombies, who were massacred when the stationery was used. Zombie heads are sawn through by Shapes CDs, their eyes stapled, pierced by file brackets or as with waxing ripped straight out.

 

 
 

 

CREDITS

Client: NBC UNIVERSAL Global Networks Deutschland GmbH, 13th Street Agency: Jung von Matt AG, Germany Creative Directors: Jacques Pense, Michael Ohanian Copywriters: Lennart Frank Art Directors: Matthias Kracker, Stefan Rösinger Graphic Designer: Karla Kurz Account Managers: Kerstin Stutzmann, Ruben Ockenfels Post-Production Company: Recom Production: Frank Schweizer

 

 

AWARDS

NEW YORK FESTIVALS: Silver

ADC GERMANY: Bronze

ADC EUROPE: Finalist

D&AD: In Book